Primary service

Meta Ads management

Meta Ads reach people on Facebook and Instagram before they start searching. Done well, they introduce your business to the right audience and give interested people an easy next step.

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Illustrative example with a fictional business, not a real ad or client result.

What's included

Campaigns, creative, and measurement.

  • Campaign and audience strategy

    Objectives, audiences, and placements matched to what you want the advertising to do.

  • Ad creative direction

    We work with the photos and video you have and help shape them into ads, with copy that is clear about what you offer.

  • Targeting and retargeting

    Reaching new audiences and following up with people who already visited your site or engaged with your business.

  • Conversion event setup

    Meta Pixel and key conversion events configured so inquiries and other actions are counted.

  • Creative testing

    Different ads and messages tested against each other, with budget moved toward what performs.

  • Landing page alignment

    The page each ad sends people to reviewed for clarity and fit with the ad.

  • Reporting

    Plain-language reporting on what the campaigns produced and what changed.

How it works

Strategy, launch, measurement, optimization.

  1. 01

    Strategy

    We define the audience, offer, and goal, and plan creative and campaign structure around them.

  2. 02

    Launch

    Creative and campaigns go live with the Meta Pixel and conversion events in place.

  3. 03

    Measurement

    Inquiries and other actions are tracked so reporting shows more than reach and clicks.

  4. 04

    Optimization

    Audiences, creative, and budgets are adjusted based on what the data shows.

Good to know

Questions.

Who pays Meta?

Advertising budgets are paid directly to Meta from your ad account, separately from CGS management fees.

Do I need professional photos or video?

No. Clear, real photos and short videos from your phone are a good place to start, and real work usually beats stock imagery.

Can you guarantee results?

No. Results depend on your market, offer, creative, budget, and website. We don't promise specific outcomes.

Should I run Google Ads or Meta Ads?

It depends on how your customers find businesses like yours. We'll recommend where to start on the consultation.

Talk through Meta Ads for your business.

Request a free consultation and tell us about your business and what you want advertising to do.

Request a Free Consultation